5 tips for how to open a successful coffee shop

Opening a coffee shop can be a great business option. And considering that the coffee market has grown a lot, Primos will annually provide great tips to succeed in this field.

The coffee market is occupying second place in the world ranking in terms of expansion and consumption.

The Coffee Blog from primos is a coffee company and on our website, you will find important information, and with time we want to keep posting more and more, to help people solve their problems.

1. Coffee Shop infrastructure

2. Coffee Shop team

3. Equipment for Coffee Shop

4. Quality of products for coffee shop

5. Financial planning for coffee shops

In terms of space, you don’t need something big, this is one of the advantages of opening a cafeteria: the little need for space.

The diversity in the location and decoration of these environments is what conquers the customer. There are even themed cafes, did you know that?

If size isn’t the main factor, what does a coffee shop need to be successful in the food world? Check it out!

Size isn’t the main issue, but ambience and location are crucial to success. Therefore, it is quite possible to set up a small coffee shop!

Customers tend to consume more when the environment is comfortable, cozy and well decorated. Therefore, opt for a well-lit, ventilated environment and have tables and chairs well distributed, allowing space for movement.

A nice idea is to make available some small sofas, for relaxing moments for groups of friends.

Tables with input for cell phone and computer chargers, as well as power outlets, are important tips, so that customers can work or study while drinking a good coffee.

In addition, your establishment needs to have:

• kitchen;
• Front desk;
• bathrooms;
• inventory; and
• financial office.

Finally, assess where you want to open your business, considering that it needs to be a busy area or one that attracts the right target audience for your establishment.

For everything to work as expected, it is necessary to assemble a team of competent and well-trained professionals for each operating sector, such as:

• Attendants/barista;
• kitchen assistant;
• table attendants;
• cooks;
• box; and
• General Services.

It should be noted that these professionals are part of what is considered an ideal team of employees, however, if your establishment is larger, you can hire a manager, cashiers, reps and other positions.

Always take into account the size of your business before hiring, as your team must be made up of a small number of employees to contain your costs.

According to the services you are going to offer, you must have the essential equipment. For example, if your coffee shop offers the option of freshly ground coffee, your company must have a coffee grinder.

Among other examples, remember that the menu of services must be designed according to the environment of your establishment.

And only make available on the menu what you’ll be able to serve, without promising what you can’t deliver, ok?! The credibility and seriousness of the place are trademarks of any successful venture.

In addition, it is interesting to offer new technological options to attract and retain your customers, providing, for example, the menu on a digital menu.

In this way, the number of attendants can be reduced, increasing the profitability of your business while increasing customer consumption, who can place their order at any time, without the need to wait to be served.

Consumers can place a new order whenever they want, which will be sent directly to the kitchen, avoiding waits, errors in notes or confusion committed by humans.

Not to mention that a digital menu improves the image of your cafeteria, as you’ll be able to perfect the descriptions of each coffee, snack, drink and dessert.

The quality of the coffee must be your greatest care, after all, customers look for your establishment for that very reason.

So, do your best in market research, look for quality coffees, varied products, national and international. Search by harvest, by families who plant and want the product consumed by your cafeteria.

In addition, purchase to enable various options for coffee preparation, such as:

• Cappuccino;
• Expresso; and
• Coffee with milk.

As well as different ways of serving: ground, strained, or Italian moka.

Currently, drink consumers are increasingly curious about its origin. Promote constant training for the barista, so that he can answer customer questions.

Also, understand, for example, what kind of coffee shop you want to open:

• Parisian;
• Quick coffees;
• Coffee bar; or
• Bistro cafe.

This influences your menu directly.

Financial planning should start even before the doors of your business are opened.

To start your cafeteria, you need to make a survey of all the necessary equipment, the amount that will be spent on each utensil, rent, furniture, etc.

Good planning supports you in planning working capital and allowing for open doors, especially in the beginning, until customers start to frequent your space and money starts flowing.

If you do not have experience in building financial planning, nor do you know where to start, seek help from professionals in the area, who can help you in this process.

The value varies depending on the size, style of the coffee shop, types of products offered, facilities and products added.

It must be borne in mind that the initial cost is always greater than the costs to maintain the business. After all, as we just mentioned, you have to have working capital that can keep you going until you actually start making a profit.

When kicking off your dream, you need to know what machinery you will buy, what the initial investment value is.

To assist in this process, we brought a basic list with some machines needed for the business to run. Start budgeting right now and remember to write everything down.

You will need to buy, for example:

• Coffee grinders;
• Coffee Beans;
• Commercial Coffee Machines;
• Cold Oven;
• Hot stove;
• Counter Refrigerator; and
• Microwave.

We’ve already talked about it, but it doesn’t hurt to repeat: take into account the rent for the establishment, the price when buying furniture, and basic bills such as electricity and water.

We brought you an extra tip to increase your business success.

With the rush of everyday life, people end up consuming many products in the car and coffee is not left out.

By providing a special takeaway cup, you’ll stand out from the competition, after all, with the rush of work, you don’t always have time to sit down and have a rested coffee, right?

Therefore, choose to offer the option of travel, with a thermos cup, with lid, reinforced and that does not spill, keeping the drink warm.